Cape Cod Chip Bag

Cape Cod's signature salt-splashed kettle chips get a new bag design.

For this school project I redesigned the Cape Cod Potato Chips bag with a strong focus on their brand colors and unique location near the Atlantic Ocean. A red, white, and blue ribbon brings unity to both sides of the bag, and gives the eye a stable point of reference in the design. The ocean backdrop brings the viewer into the splashing spray and salt air of Cape Cod.
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